GEICO Debuts Electronic ID Cards

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GEICO, New York’s largest auto insurer, is providing New York drivers with electronic proof of insurance on their smartphones and other electronic devices. The GEICO digital ID cards are featured through the GEICO Mobile App.

GEICO is the first insurer in the state to do so.

Earlier this year, New York’s DMV amended its regulation dealing with insurance identification cards so that now New York motorists are able to provide proof of auto liability coverage with electronic ID cards.

Since then, the state set up certification testing for insurers who want to provide the digital service.

GEICO is the first company to complete the certification process with the New York DMV in order to satisfy the state’s regulatory requirements.

“We are happy to have worked with the N.Y. DMV and others to be able to offer this added convenience to consumers in New York,” said John Pham, vice president of GEICO’s New York operations. “Electronic ID cards are another example of how we make things easier for our customers. Less paper means less hassle, and also helps the environment.”

Use of Apps Goes Back Six Years

The GEICO app first appeared in 2009 to offer policyholders with immediate access to their current insurance information. It has added features regularly since then and now customers can complete their insurance needs on their smartphones. You can make changes in coverage, report and track claims, get roadside assistance and chat directly with GEICO on the mobile app.

The latest national study on insurance mobile apps ranked the GEICO app number one in the industry for its overall functionality to meet customer needs, and Forrester Research dubbed it one of “the pocket auto insurers” in its 2015 US Mobile Auto Insurance Functionality Benchmark, released by Forrester Research Inc. on Oct. 19, 2015.

© 2015 David Mazor

Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.