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GEICO

GEICO Teams Up with Netflix’s Leo for Unprecedented Co-Branded Campaign

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In a groundbreaking collaboration, Berkshire Hathaway’s auto insurance giant, GEICO, has joined forces with Netflix to launch a unique advertising campaign featuring the iconic GEICO Gecko alongside the animated star of Netflix’s latest hit, Leo.

The animated feature, Leo, recently made its debut on Netflix and swiftly ascended to the coveted #1 spot on the global top 10 list. Capitalizing on the film’s success, GEICO’s ad campaign integrates the beloved GEICO Gecko, offering advice and insights to the animated lizard sensation, Leo.

What sets this campaign apart is the active involvement of the GEICO Gecko in the production process. The charming green spokesperson was seen consulting on-set, providing guidance on a myriad of topics, ranging from delivering stellar performances in front of the camera to achieving the perfect lighting for the distinctive lizard scales to ensure they pop on screen.

This innovative collaboration was made possible through a strategic partnership between The Martin Agency’s newly established Martin Entertainment division and Netflix’s Marketing Partnerships team. The campaign also received crucial media support from GEICO’s designated media agency, IPG Mediabrands.

The fusion of GEICO’s marketing prowess with the entertainment expertise of The Martin Agency and Netflix’s creative team has resulted in a campaign that not only captures the spirit of Leo but also elevates the synergy between two iconic brands. As streaming platforms and advertisers continue to explore new avenues for engagement, this co-branded campaign sets a precedent for innovative and captivating collaborations in the ever-evolving landscape of entertainment and advertising.

© 2023 David Mazor

Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell a stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.

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Insurance

GEICO Expanding in Texas

Berkshire Hathaway’s GEICO hosted a ceremony on February 15 to celebrate the expansion of its commercial insurance operations at its office in Katy, Texas, which will support this growing area of GEICO’s business. With this expansion, GEICO expects to add 250-500 new positions in Katy over the next five years.

“The hundreds of jobs we’re adding here in Katy over the next few years will primarily focus on small business insurance sales and customer service,” said Melissa Gallaro, GEICO senior vice president. “We need outgoing, solutions-oriented individuals to work with our customers to help them find the coverage that makes most sense for the type of business they own.”

Gallaro also noted the significant growth GEICO’s commercial insurance business has experienced over the past year “Our investment in the Houston area will allow us to effectively manage that growth as more business owners realize how easy it is to buy coverage through GEICO,” Gallaro said.

Future job openings will include insurance sales and customer service positions.

© 2023 David Mazor

Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell a stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.

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GEICO

GEICO Shutters All 38 California Offices

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GEICO has closed all 38 of its offices in California and laid off several hundred employees.

According to the insurer, the move will not impact its ability to write policies in the state.

“We continue to write policies in California, and we remain available through our direct channels for the more than 2.18 million California customers presently insured with us,” GEICO said in a Sacramento Bee article.

© 2022 David Mazor

Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.

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GEICO

GEICO’s Executive Chairman Tony Nicely Retiring

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GEICO’s Executive Chairman Tony Nicely has announced he will retire from his role at the end of the year, concluding an illustrious 60-year career.

Prior to assuming his current position as executive chairman in 2018, Nicely served as chairman and CEO of GEICO for 25 years.

Nicely’s leadership ushered in the most impressive growth era in GEICO history and turned the company into one of the country’s most recognizable brands. The company surged ahead to become the nation’s second largest auto insurer, with nearly 17 million policyholders at the end of his tenure as chairman and CEO. Today, GEICO insures more than 18.6 million policyholders.

Under Nicely’s watch, GEICO’s associate population increased more than eight-fold to a family of some 40,000, working at 18 locations across the country.

During his time as chairman and CEO, GEICO also experienced one of its most critical milestones. In 1996, the company became a wholly owned subsidiary of Berkshire Hathaway after Berkshire Hathaway Chairman and CEO Warren Buffett announced the holding company would buy out the remaining 49% of shares it didn’t already own.

Nicely shared his expertise with the entire property/casualty insurance industry, serving on boards for the American Property Casualty Insurance Association, the Insurance Institute for Highway Safety and the Insurance Information Institute. He was also inducted into the Washington Business Hall of Fame for his achievements.

During Nicely’s tenure as GEICO chairman and CEO, Berkshire Hathaway Chairman and CEO Warren Buffett often commended Nicely for his distinguished leadership. Buffett wrote of Tony in his 2018 annual shareholder letter, “He is a model for everything a manager should be.”

In an earlier letter to shareholders, Buffett added, “If you have a new son or grandson in 2006, name him Tony,” after praising GEICO for having an exceptional year of growth and profitability.

Nicely came to GEICO in 1961 as an endorsement clerk in the company’s underwriting department. A teenager at the time, he initially viewed the opportunity as a short-term job so he could save money to attend college and pursue an engineering degree.

Nicely soon discovered a career at GEICO was his passion, and he was quickly promoted through several ranks in management before the Board of Directors elected him assistant vice president of underwriting at age 29.

Nicely went on to serve in executive roles with increasing responsibility before first assuming the role of CEO and later adding the title of chairman. His business expertise and humble leadership is largely responsible for shaping GEICO into the company it is today.

© 2021 David Mazor

Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.

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GEICO Insurance

GEICO in Major Hiring Push in Georgia

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Berkshire Hathaway’s auto insurer GEICO hiring in Macon, Georgia. GEICO looks to hire nearly 500 new associates in claims, service, sales, salvage/title processing, emergency roadside help and other vital areas in Macon.

The company is also significantly increasing starting salaries across those positions.

The company’s Total Rewards benefits package includes health, dental and vision coverage, paid vacation and holidays, parental leave, and continuing education and tuition reimbursement.

Founded in 1936, GEICO is the second largest auto insurer in the U.S., covering more than 28 million vehicles in all 50 states and the District of Columbia.

GEICO employs more than 43,000 associates countrywide.

© 2021 David Mazor

Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.

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GEICO Insurance

GEICO on Major Hiring Spree

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Berkshire Hathaway’s GEICO is adding to its robust workforce in Indianapolis by hiring as many as 350 new associates as soon as possible in the fields of customer service, claims and sales.

“Just like Indianapolis, GEICO is thriving. We are thankful to be able to hire right now and grow our Indianapolis family. And, as a promote-from-within company, we’re dedicated to ensuring you advance your career,” Assistant Vice President Lona Montgomery said.

GEICO is also adding to its workforce in Macon, Georgia by hiring more than 500 new associates as soon as possible, mostly in Emergency Roadside Service (ERS) Representatives and Customer Service.

© 2021 David Mazor

Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.

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Acquisitions GEICO Insurance

GEICO Makes Insurance Acquisitions

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Berkshire Hathaway’s auto insurer, GEICO, has acquired Republic Group No. Two Company, a Missouri corporation formed in 1965.The transaction took place in January 2021.

GEICO acquired 100% of the voting shares of Republic Group No. Two Company and control of Southern County Mutual Insurance Co., a property and casualty insurer based in Dallas, Texas.

GEICO management has indicated its intention to reinsure Southern County 100% to an affiliate; however, the reinsurance agreement has not yet been put into effect.

© 2021 David Mazor

Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is n

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GEICO Insurance

GEICO Making Hiring Push in Macon

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GEICO is adding to its robust workforce in Macon, Georgia, by adding 500 new associates by the end of the year.

There are immediate openings for Customer Service Representatives, Sales Representatives, Claims Service Representatives, Title Processing Specialists and Emergency Roadside Service Representatives with competitive salaries and GEICO’s Total Rewards benefits package, which includes health, dental and vision coverage, paid vacation and holidays, parental leave, continuing education and tuition reimbursement.

The Management Development Program is also seeking ambitious recent college graduates.

“There are more than 7,000 associates in our GEICO family here in Macon, and we are happy to see our family growing as we continue to go above and beyond to serve our customers,” Regional Vice President Frankie Silva said. “We are incredibly proud and fortunate to be able to offer career opportunities at a time when so many people are looking to get back on their feet.”

A member of the Berkshire Hathaway family of companies, GEICO is a stable company that was founded more than 80 years ago and has steadily risen to become the nation’s second-largest auto insurer. GEICO is a promote-from-within company that offers career growth, a supportive environment and many community engagement opportunities.

© 2020 David Mazor

Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell a stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.

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GEICO Insurance

GEICO On Hiring Spree

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GEICO is looking to fill hundreds of positions at 14 of its regional locations across the country.

The company has career opportunities available in Sales, Service, Claims and Information Technology at its offices in Buffalo, Chevy Chase, Dallas, Fredericksburg, Honolulu, Indianapolis, Kansas City, Lakeland, Macon, North Liberty, San Diego, Tucson, Virginia Beach and Woodbury.

Applications are currently being accepted online; potential candidates can apply by visiting the GEICO Careers homepage at geico.jobs.

With the vast majority of GEICO’s 41,000-associate population working from home, all interviewing, hiring, onboarding and training will be done virtually.

New hires will also work remotely until the company transitions associates back to offices.

© 2020 David Mazor

Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.

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GEICO Insurance

GEICO Extends Policy Cancellation Pause Through May 31

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With the economic effects of COVID-19 continuing to touch so many Americans, GEICO is extending its GEICO Giveback policy cancellation pause through May 31, 2020.

The company estimates the GEICO Giveback benefit to its customers will be approximately $2.5 billion.

On March 20, 2020, GEICO voluntarily announced it would pause policy cancellations due to non-payment and policy expiration through April 30, 2020. The company is extending the cancellation pause to further assist customers during this period of great uncertainty.

“As an insurer, we are used to being there for our customers at difficult times,” GEICO President and CEO Todd Combs said. “Our commitment to our customers is unwavering, and we are committed to supporting them through this unprecedented crisis.”

Earlier this month, GEICO announced it was providing a 15 percent credit to its private passenger auto, motorcycle and RV policyholders, where permitted. The GEICO Giveback is applied as policies come up for renewal between April 8 and Oct 7 (or April 8, 2020, and April 7, 2021, for 12-month policies). The credit also applies to new policies purchased through Oct. 7.

GEICO has also committed to offering maximum flexibility to policyholders who need special payment options and adjusting policies for customers driving less because of stay-at-home directives.

© 2020 David Mazor

Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.