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Berkshire Hathaway HomeServices California Properties Appoints New Leadership: Sam Guillen and Alec Bruice Step into Key Roles

(BRK.A), (BRK.B)

Berkshire Hathaway HomeServices California Properties has announced the promotion of Sam Guillen to Broker of Record and Alec Bruice to Manager of Broker Administration, marking an exciting new phase for the company. Both leaders bring extensive knowledge of the company’s internal operations, strengths, and growth potential.

With 32 years in the industry, Sam Guillen has been an integral part of Berkshire Hathaway HomeServices California Properties since 2013. His experience spans various roles, including sales associate, Branch Manager, Director of Education and Training, and Vice President, providing him with a well-rounded perspective on every aspect of the business.

“I’m excited about the chance to reinforce our standing as one of the most professional, respected brokerages in the nation,” said Guillen. He also shared his pride in being the first Latino American to hold a senior executive role within the company. Guillen, a native of Downey, California, and a San Diego resident for the past 25 years, is committed to enhancing the client experience by strengthening the company’s training and communication platforms.

Known for his innovative leadership, Guillen launched Go Live, a live-streamed broadcast during the pandemic, which has since evolved into a weekly podcast. This platform continues to keep agents informed, offering valuable market insights and dynamic strategies. Guillen also co-produces a nationwide podcast with Jimmy Burgess, Chief Coaching Officer of HomeServices of America, providing industry insights from top producers.

Guillen emphasizes the importance of ongoing education and technology in the evolving real estate landscape. “Learning is essential to success because it allows us to identify new growth opportunities,” he said. “The key is to embrace the latest technology and leverage it for the maximum possible benefit.”

Alec Bruice: Leveraging Legal Expertise for Real Estate Success

Alec Bruice brings a unique blend of legal and real estate experience to his new role as Manager of Broker Administration. A former litigation attorney, Bruice transitioned to residential sales in 2010, earning his real estate license in 2006. His leadership experience in both fields positions him to bridge the gap between agents and legal matters, ensuring swift and effective solutions for clients.

“My legal background has been invaluable in helping agents navigate complex transactions,” said Bruice. “Time is of the essence in real estate, and I’m committed to expediting solutions and ensuring our clients receive the best possible outcome.”

Guillen and Bruice are focused on empowering agents at every stage of their careers, providing them with the tools, training, and guidance needed to succeed. Alongside Berkshire Hathaway HomeServices California Properties President Brent Consedine, they are setting the tone for the next generation of real estate leadership through authenticity, innovation, and inclusion.

With enhanced mentorship programs, streamlined transactions, and improved client services on the horizon, Berkshire Hathaway HomeServices California Properties is positioning itself for continued success in the ever-evolving real estate market. To learn more or join the team, visit www.bhhscalifornia.com/careers
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Berkshire Hathaway HomeServices California Properties supports more than 2,200 sales associates across 42 offices from San Luis Obispo to San Diego. In 2024, the company facilitated over 6,700 transactions, totaling $11.4 billion in sales volume. A wholly owned subsidiary of Berkshire Hathaway’s HomeServices of America, Inc., the company continues to lead the way in innovation, client service, and real estate excellence.

© 2025 David Mazor

Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.

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