(BRK.A), (BRK.B)
Berkshire Hathaway’s American Dairy Queen Corporation is teaming up with the high-energy baseball entertainment team Savannah Bananas to deliver a summer packed with flavor and fun.
The new partnership brings together two fan-favorite brands known for unforgettable experiences. The integrated campaign—developed with Spark Foundry and Publicis Sports—will feature national TV spots, social media content, and interactive activations at Savannah Bananas games across the country, all centered around the brands’ shared love of fun and, of course, flips.
At the heart of the collaboration is the launch of the Savannah Bananas™ Split Shake, available at participating DQ locations nationwide starting February 23. Inspired by the team’s bold personality, the shake blends DQ’s signature soft serve with real milk, fresh banana, strawberries, and chocolatey shavings, topped with whipped cream.
Fans attending games will also have the chance to score a free shake through the DQ Shake Snag promotion. When a fan catches a foul ball—an iconic Banana Ball moment that counts as an out—new DQ Rewards members can redeem a free small shake through the DQ app.
Beyond the ballpark, DQ will energize pre-game pep rallies with treats and special offers, while the Savannah Bananas may even make surprise appearances at local DQ restaurants during road trips.
With both brands focused on spreading joy and creating memorable moments, the partnership promises to give fans plenty of reasons to go bananas all season long.
© 2026 David Mazor
Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.