(BRK.A), (BRK.B)
Berkshire Hathaway HomeServices Commonwealth Real Estate has acquired Century 21 Adams Lawndale, a prominent real estate brokerage serving the Massachusetts towns of Belmont, Watertown and vicinity for more than 30 years.
The acquisition is Commonwealth Real Estate’s seventh since it joined Berkshire Hathaway HomeServices in November 2018. Commonwealth Real Estate now counts more than 600 sales associates, 75 employees and 23 offices in Massachusetts and Rhode Island.
Century 21 Adams Lawndale was founded in 1989 by real estate veteran Jim Savas, a Watertown native and Belmont resident whose brokerage within two years became one of Century 21’s top companies in New England. In 2015, Savas merged his firm with independent brokerage Lawndale Realty, owned by Fred Pizzi and Sue Pizzi of Belmont, and the combined brokerage became Century 21 Adams Lawndale.
Savas and Pizzi will maintain active roles at the brokerage overseeing more than 30 sales associates transitioning with them. The Adams Lawndale office of Commonwealth Real Estate will continue operating at 486 Common St., Belmont, MA.
George Patsio, Commonwealth Real Estate founding partner, said the Adams Lawndale team is an integral part of the community with a legacy of strong service and expertise. “We are proud to welcome Jim, Fred, Sue and the entire team to our real estate family,” he said. “They give us a significant presence in Belmont and Watertown, and we look forward to helping the sales associates grow their businesses.”
Savas said he is eager to join forces with Commonwealth Real Estate and the Berkshire Hathaway HomeServices brand.
“We did our homework in researching firms to associate with,” he explained. “Commonwealth Real Estate has a strong reputation in the market and the brand is second to none.”
Fred Pizzi added, “Name brand in our market is important, and the Berkshire Hathaway HomeServices brand is an ideal match for Watertown and Belmont. As important, our new organization includes many good people and a strong emphasis on next-generation real estate technology, where the market is headed.”
Commonwealth Real Estate will provide the team with broad operational support and access to the tools, resources and brand strength of the world-renowned Berkshire Hathaway HomeServices network.
Agents at the Adams Lawndale office will have access to Berkshire Hathaway HomeServices’ active referral and relocation networks, and its “FOREVER Cloud” technology suite, a powerful source for lead generation, marketing support, social media, video production/distribution and more. Berkshire Hathaway HomeServices has aligned with Salesforce to deliver world-class technology support to its network members far into the future.
The brand also provides global listing syndication, professional training and ongoing education, as well as the exclusive Luxury Collection marketing program for premier listings, which should be warmly embraced in Watertown and Belmont. The network’s Prestige Magazine showcases network members’ premium listings with a strong lineup of feature stories covering topics that appeal to high-end real estate consumers.
“We’re excited to go forward with the newest members of our brokerage,” said Patsio. “The combination of the Adams Lawndale team and Berkshire Hathaway HomeServices Commonwealth Real Estate will be hard to beat in Watertown and Belmont.”
© 2019 David Mazor
Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.