Berkshire Hathaway’s Intero Real Estate Services, a subsidiary of HomeServices of America, Inc., has opened a real estate showroom in Ho Chi Minh City, Vietnam to market their listing and promote US real estate investment to the Southeast Asia luxury market.
Intero also sent a team to the invitation-only luxury property show in China, LPS Beijing, which was held last month, June 16th through the 18th.
With more than 6,000 potential investors over the 3 day conference, having a large presence at LPS strengthens Intero’s commitment to providing global exposure for its luxury property collection.
Representing the Intero brand was Alain Pinel, General Manager of Intero Prestigio International, as well as Yoga Yang, Mitch Wong and Li-Wu Yang, all part of Intero’s International Realtor Team. Alain was also a feature speaker to an audience of highly motivated Chinese buyers interested in Silicon Valley and the greater North America region.
The LPS conference occurs twice a year bringing together a number of real estate professionals exhibiting high-end properties around the world. Intero CEO Tom Tognoli and other representatives from Intero will also be attending the LPS conference to be held in Shanghai in December.
To further its global exposure, Intero has opened a showroom in Ho Chi Minh City, Vietnam. This will serve as a strategic location for Intero to feature its listing inventory, and a touch point in providing a higher level of customer service and a stronger relationship with wealthy investors all throughout Southeast Asia.
“Last year, foreign buyers purchased more than 200,000 homes in the US for a total sales volume in excess of $100 billion. Roughly half of this dollar amount was the fact of Chinese buyers. Their impact on U.S. real estate sales has been and still is significant, to say the least. It is imperative for Intero’s sellers that our properties and brand stay clearly in front of this market now and for years to come,” states Alain Pinel.
© 2017 David Mazor
Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.