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Good news for ice cream lovers! California’s San Diego County will double the number of Dairy Queens over the next five years.
Dairy Queen plans to open two new Dairy Queens per year with the first one to open by the end of 2017. All of the locations will be “DQ Grill & Chill” restaurants.
Dairy Queen has a long history in the San Diego area, with its 12260 Woodside Avenue location in Lakeside going all the way back to 1958.
The challenge is finding suitable locations due to the high cost of real estate in the area.
A Grill & Chill outlet ranges in size from 1,886 – 2,612 sq ft and requires a lot size of 20,952 – 29,670 sq ft.
Major California Expansion
Dairy Queen is also planning to triple its northern California locations, adding another 200 locations to its existing 98 locations, as Dairy Queen hasn’t been a common sight in the Bay area, with only 12 locations currently open.
In all, Dairy Queen, which has moved from a summer treats business to a year-round food and ice cream business model, plans to add 400 locations in California.
For more information read a Mazor’sEdge special report on Dairy Queen.
© 2016 David Mazor
Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.