It seems just about every week now Dairy Queen announces a major expansion. Recently it announced that it would be opening hundreds of new locations in Massachusetts and South Carolina.
Now, the frozen treat and “fan food” purveyor is planning to triple its northern California locations, adding another 200 locations to its existing 98 locations.
Dairy Queen hasn’t been a common sight in the Bay area, with only 12 locations currently open.
In all, Dairy Queen, which has moved from a summer treats business to a year-round food and ice cream business model, plans to add 400 locations in California.
New locations will begin opening in 2017.
For more information read a Mazor’sEdge special report on Dairy Queen.
© 2016 David Mazor
Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.