To meet the growing consumer appetite for Uber, Lyft, Split and other on-demand services, GEICO has rolled out its ridesharing product to 10 more states (Alabama, Idaho, Kansas, Delaware, Maine, Tennessee, Wisconsin, Minnesota, Missouri and North Dakota). Coverage is already available in 24 states and the District of Columbia.
“The growing demand for ridesharing services is rapidly reshaping the country’s transportation landscape,” said Othello Powell, GEICO’s director of commercial lines. “As more and more consumers latch on to its popularity, we will continue to offer on-demand drivers the best insurance product at the lowest price to address their needs.”
Not long ago, rideshare drivers didn’t have many options when it came to auto insurance. Most policies only covered the portion of the trip that drivers were signed in to a ridesharing app and offered limited coverage options to one specific transportation network company.
GEICO’s ridesharing insurance product rolled onto the market last year, addressed the specific insurance needs of on-demand drivers. GEICO combined the coverage options of two separate policies into a single policy, eliminating the coverage gap between ridesharing and personal use whether or not if the driver is logged into the transportation network company’s app. GEICO also offers drivers the flexibility to work with multiple transportation network companies.
Powell noted that GEICO is constantly looking at ways to keep pace with the evolving nature of ridesharing services. “It makes a world of difference when we receive positive feedback from drivers who say GEICO is listening and responding to their needs.”
GEICO’s ridesharing product is now offered through the company’s Commercial division at a price typically much lower than taxi and commercial rates.
© 2016 David Mazor
Disclosure: David Mazor is a freelance writer focusing on Berkshire Hathaway. The author is long in Berkshire Hathaway, and this article is not a recommendation on whether to buy or sell the stock. The information contained in this article should not be construed as personalized or individualized investment advice. Past performance is no guarantee of future results.